Useful tools & uncommon perspective for your business.

Businesses with Purpose

Businesses are such powerful tools for creating change in the world - positive or negative.  However, some companies (one of them being my own) decide from the very start to make sustainability and ethics at the core of the business, and build on that foundation.  Some great organizations, like B-Corp, create fantastic frameworks to help entrepreneurs and business leads follow best practices.  Here are some examples I wanted to share of companies that are following this framework, and using … [Continue reading]

Every Company Is An Internet Company

There's a question I hear over and over again when I introduce our relatively young and small business to someone for the first time: "Neat…so are you like, an internet company?" I've never been really keen to this question because I'm not … [Continue reading]

Two Ways To Solve a Problem

When you have a problem or weakness, there are two ways to approach it: Most people will pay to have the problem solved. Inefficient production process? Hire a consultant. Online marketing presence a bit weak? Hire a PR firm. Don't understand … [Continue reading]

Business Email Etiquette: A Definitive Guide

Bad Email Etiquette

At some point in school we were taught how to compose a letter. Even though email is now easily one of the most popular communication methods, we've spent little or no time training our students or professionals generally accepted etiquette. As a … [Continue reading]

6 Pitfalls for Business Owners and Executives

Being the leader of a business - whether it's one you own or run as an executive - requires constant self-evaluation and objectivity. It is a true balancing act, and there are rarely straightforward guides or performance evaluations to tell you … [Continue reading]